Abdullah Wahid

Turning Social Media Skills into a Thriving Garments Business Career

Abdullah Wahid developed a strong interest in digital marketing and online business at an early age. Over time, his passion for social media and branding inspired him to launch his own garments business. Like many young entrepreneurs, he faced several challenges in the beginning, but his consistency and smart marketing strategies helped him grow successfully in the competitive fashion industry

Getting Started Challenge

When Abdullah started his journey, he quickly realized that building a business required more than just good products. He faced:

• Difficulty attracting customers to a new brand
• Limited budget for marketing and advertising
• Challenges in managing studies alongside business responsibilities
• Finding reliable suppliers and maintaining product quality
• Learning how to create engaging social media campaigns and sales strategies

A few early setbacks—such as low sales during initial launches and ineffective ad campaigns—taught him the importance of patience, branding, and understanding customer behavior

Skill Development & Growth

Instead of slowing down, Abdullah focused on improving his skills and growing his business strategically. He concentrated on:

• Learning advanced social media marketing techniques
• Building a strong online brand identity for his garments business
• Running targeted advertising campaigns on digital platforms
• Creating engaging content to attract and retain customers
• Understanding fashion trends and customer preferences

This consistent effort helped him gain confidence, increase sales, and build a loyal customer base.

Business Expansion Phase

As his marketing skills improved, Abdullah’s garments business started gaining attention online. Customers appreciated the quality of his products and the creativity behind his branding. Through social media promotions, customer referrals, and consistent engagement, his business continued to expand rapidly.

Current Success

Today, Abdullah Wahid earns around 500,000 PKR per month through his garments business. He continues to grow his brand, strengthen his digital presence, and inspire other young entrepreneurs by proving that social media skills can be transformed into a successful business career.